HALF MOON BAY, CA (April 17, 2012) – GoPro, the world’s most versatile camera, announced today it is broadening its efforts to ensure wide availability of the GoPro CineForm Codec, its high-performance video codec that has been highly valued in video post-production for many years as the industry’s highest quality compression format. The GoPro CineForm Codec is well established in the professional filmmaking marketplace, and has been integrated with several industry-leading devices and video cameras such as the Silicon Imaging SI-2K, Cinedeck mobile capture systems, and many renowned acquisition devices.
In addition to its efforts to make the GoPro CineForm Codec more widely available, GoPro is also supporting the efforts of SMPTE to adopt the codec as the VC-5 video compression standard to provide an open codec standard for video acquisition and post-production.
“Since GoPro’s acquisition of CineForm last year, we realize there may be some questions in the professional production and post production markets about the future of this award-winning codec,” said David Newman, senior director of software engineering for GoPro. “This announcement sends a strong message to the community that GoPro is fully committed, and is accelerating its efforts, to make GoPro CineForm Codec widely available for camera and acquisition device developers. At the same time, we are moving closer toward achieving adoption by SMPTE as the VC-5 video compression standard. This development just makes the decision to embrace the GoPro CineForm Codec as the codec of choice that much easier.”
The GoPro CineForm Codec supports RAW camera formats such as Bayer patterns as well as RGB and YCrCb with an optional alpha channel and color difference sub-sampling.
Participation by the broader video community in drafting of the VC-5 standard will enhance the GoPro CineForm Codec to make it more suitable for a wider range of applications.
For more information, please visit www.gopro.com/cineform.
Interested parties are also encouraged to join the SMPTE Standards Committee and participate in the development of the VC-5 specification. The group is particularly interested in feedback from video-editing professionals regarding their experience with video compression technologies and their requirements for use of a VC-5 codec in their video workflows. For more information on participating in the SMPTE VC-5 development, contact either Edward Reuss (edreuss@gmail.com), chairman of the SMPTE VC-5 Ad Hoc Group, or the SMPTE Director of Standards Engineering, Peter Symes (psymes@smpte.org).
About SMPTE
The Society of Motion Picture and Television Engineers (SMPTE), is the leading technical society for the motion imaging industry. SMPTE was founded in 1916 to advance theory and development in the motion imaging field. Touching on every discipline, our members include engineers, technical directors, cameramen, editors, technicians, manufacturers, designers, educators, consultants and field users in networking, compression, encryption and more. SMPTE holds conferences and local Section meetings to bring people and ideas together, allowing for useful interaction and information exchange. smpte.org
About GoPro
Based in Half Moon Bay, California, GoPro makes the world’s most versatile cameras, enabling people to capture and share their lives’ most exciting moments in professional quality HD video and photos. GoPro’s HD HERO line of wearable and gear mountable cameras are used collectively by more consumers, professional athletes, and video production professionals than any other camera in the world. GoPro’s products are sold in over 140 countries via specialty sports retailers, Sport Chalet, Best Buy and at gopro.com.
Source: Press Release
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