This was a very interesting BUZZ that I found today and wanted to share with you.
Originally posted on: https://vrscout.com
This was a question I asked myself several times last summer before moving. I was familiar with Austin, Texas because of SXSW — having attended with my previous employer, Emblematic Group. But visiting the city for work was wildly different from uprooting my life. After resigning from my job, I stalled a bit before making the decision — ultimately, major power players like Patrick Curry from Fairbridge, Aaron Lemke from TheWaveVR, Cy Wise and Autumn Taylor from Owlchemy, and more recently Wallon Walusayi of 3Data all influenced my choice to leave everything I knew to investigate whether or not this rumor carried any weight. The VR community in Austin was a bit of a late bloomer compared to other cities. By 2014, Nonny de la Peña had premiered Project Syria at the World Economic Forum and Palmer Luckey was a household name. But while others were gaining legitimacy in the space, organizers of VR Austin were struggling to find attendees for their first event. Only twenty-seven curiosity seekers showed up at a nondescript bar in strip mall plaza for drinks and demos. All the tangibles, however, were there. Austin already had a robust music scene and a contingent of tech professionals — the two needed to be fused. You only need to delve into the tech history of Austin to see how it’s an ideal ecosystem for startups. Michael Dell relocated Dell’s headquarters to North Austin in 1984. Texas’ business incentives have attracted the attention of IBM, Motorola, Apple, and Indeed. And with SXSW making Austin the center of the universe for two weeks, it was only a matter of time before virtual reality would take off. This year was a perfect example of that. What began as a couple of experiences at SXSW gaming, has now expanded into a VR takeover spanning several floors at the JW Marriott.
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