Today’s Immersive VR Buzz: Walmart Brings Tricked Out ‘How to Train Your Dragon’ VR Experience to Select Stores

This was a very interesting BUZZ that I found today and wanted to share with you.

Originally posted on: https://www.roadtovr.com

Walmart is continuing its onward journey to think outside of the big-box with the help of VR, this time bringing 50-foot tractor-trailers to their megalithic parking lots across the US to let shoppers go head-first into a VR experience for DreamWorks Animation’s upcoming film, How to Train Your Dragon: The Hidden World.

Walmart says in a press release that the experience begins in an on-boarding room where the film’s mischievous twins Ruffnut and Tuffnut greet guests.

Participants then don HP Windows VR headsets outfitted with Leap Motion sensors, and sit in specialized Positron Voyager motion chairs powered by the HP VR backpack.

In the VR activationusers get a chance to experience a five-minute journey through the film’s dragon utopia called ‘The Hidden World’, of course accompanied by series regulars Astrid, Hiccup, Toothless, and Hookfang. The experience serves ages eight and up.

Parents and waiting participants can follow along with the VR content their kids and friends are experiencing inside by viewing on HP Chromebooks, and play on HP’s Omen Gaming Laptops located outside the venue while they wait.

The VR experience was developed by DreamWorks and Spatial&, Walmart’s second portfolio company to launch from their incubator Store N°8. The experience is made up of “high-resolution images and 360-degree VR videos,” the company says.

Unsurprisingly, the activation also features a How to Train Your Dragon gift shop, because … Walmart. Merchandise includes plush toys, action figures, franchise DVDs, and video games.

The How to Train Your Dragon: The Hidden World Virtual Tour will visit select cities and Walmart stores between February 15th and April 9th.

Tour Locations & Dates

  • Burbank, California (1301 N Victory Place) – February 15-16
  • Pico Rivera, California (8500 Washington Boulevard) – February 17-19
  • Anaheim, California (440 Euclid Street) – February 22-23
  • San Bernardino, California (4001 Hallmark Parkway) – February 24-26
  • Las Vegas, Nevada (5200 S Fort Apache Road) – March 1-2
    North Las Vegas, Nevada (6464 N Decatur Boulevard) – March 3-5
  • Glendale, Arizona (5010 N 95th Avenue) – March 8-9
  • Gilbert, Arizona (2501 S Market Street) – March 10-12
  • San Antonio, Texas (8923 W Military Drive) – March 15-16
  • New Braunfels, Texas (1209 S Interstate 35) – March 17-19
  • Grand Prairie, Texas (2225 I-20) – March 22-23
  • Allen, Texas (730 W Exchange Parkway) – March 24-26
  • Sugar Land, Texas (345 Highway 6) – March 29-30
  • Katy, Texas (1313 N Fry Road) – March 31-April 2
  • Rogers, Arkansas (4208 S Pleasant Crossing Boulevard) – April 5-6
  • Bentonville, Arkansas (406 S Walton Boulevard) – April 7-9
Order the Insta360 One X here and get a FREE Selfie Stick!
Order the Insta360 One X here and get a FREE Selfie Stick!

What is 360 VR Video?

360 video is a video that is recorded in all directions at the same time with multiple cameras. The videos are stitched together either internally in the camera or externally using special software.

It then forms one spherical video that is controlled by the viewer, enabling them to look up, down, right or left at their discretion.

Is 360 Video Virtual Reality?

I want you to be the judge.

Recommended MicroSD Card for use with the Fusion 360 camera

Recommended MicroSD Card for use with the Fusion 360 camera 

How are you watching your 360 VR Video?

Are you watching on your PC?

Is it Facebook? YouTube? Veer.TV ?

Or better still, are you using your Samsung Galaxy Smartphone with your Samsung Gear VR Headset?

GoPro-Fusion-Tripod-Mount-1_4-20-screw-thread for GoPro Fusion

Or are you using another smartphone with a Google Cardboard? Google Daydream?

Leave a comment below. Let us know what you like or don’t like. If you have seen a 360 VR video that you think is awesome, tell us, and we will feature it.

What type of VR Headset do you own? Or do you watch with your computer? Smartphone?

Do you have a VR camera? Ricoh Theta S? Ion360?  Samsung 360 gear? Insta360?

And if you are looking for 360 Video Production Services, contact Al Caudullo exploretv@gmail.com

With 37 years of Media experience, we can Deliver More for You in 360 Video. Click here to see what our customers say about our work

Utilizing state of the art technology, Al Caudullo, and his team has been delivering award-winning compelling productions spanning the globe. Exotic destinations blended with unique cultural experiences give viewers an experience like no other.

From vibrant American cities like San Francisco and Las Vegas to the isolated mountains of Mongolia. From ancient civilizations of Cambodia and Myanmar to the lush resorts of Southeast Asia and beyond. All from the comfort of your living room.

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