“When people speak of 4K or UHD TV, it is really one of these technologies that you need to see to believe,” said Andre Iannuzzi, head of marketing for Hisense Australia.
The Chinese brand released it’s 84-inch XT900 and XT880 series, also available in 58-inch and 65-inch models, in Australia last month.
Iannuzzi said that while 4K content is currently limited, the Hisense range will be able to upscale content from Blu-ray discs. He also said that the company was in talks with content providers, as this was an important aspect for consumers, though he could not yet officially give names.
JB Hi-Fi is selling the Hisense Ultra HD TV for just AU$4998 making it the cheapest Ultra HD TV in Australia by a significant margin, being AU$4001 less than 65-inch models from LG or Sony.
Via Cnet News Australia