Marchon3D Launches EX3D – New 3D Gaming Eyewear at IFA 2012

Hi-tech 3D glasses create a new and exciting dimension in gaming

This article was originally published on www.display-central.com

Marchon3D has launched a new line of 3D eyewear called EX3D (www.EX3D.com). The high-quality passive EX3D Dual View Eyewear collection was developed as special 3D gaming eyewear. Available in UK electronic stores from September 2012, they enable multi-play gamers to see only their own screen – in full screen.

 

In November, gamers will also be able to enjoy improved visual clarity with the new EX3D Call of Duty Gaming Eyewear. Both new ranges will be shown at IFA 2012 Berlin for the first time in Europe.

  • EX3D Dual View Game Eyewear will retail in the UK at £35 and comes as a set of two glasses, one with two left lenses and one with two right lenses. They individually filter passive 3D signals for players playing a split-screen game. As a result both players only see their own screen while playing on the same TV set, which makes cheating obsolete and competing against each other even more fun.
  • The Call of Duty Black Ops II Eyewear is manufactured under license. The glasses feature high contrast lenses to increase subtle game details and improve shooting accuracy, and adjustable nose pads allow for a contoured, custom fit. The collection with several individual models will be available in UK electronic stores from November 2012 and will retail from £25.

“After we introduced EX3D to the European and UK market last year, the feedback we instantly received was that the high level of comfort and design combined with superior functionality perfectly addressed the requirements of contemporary 3D consumers”, says Günther Herrmann, Director of Business Development EMEA at Marchon 3D. “3D Gaming is now a rapidly growing area, and building on our core expertise in developing high-quality 3D eyewear, we have now extended the functionality of 3D TVs by using our patented filtering shielded technology to create a truly exciting gaming environment. The glasses work with every passive 3D TV set, passive 3D gaming monitors and passive 3D projectors – and they take gaming to the next level.”

 

The EX3D collection utilises patented M3D technology from Marchon3D, a developer, manufacturer and worldwide distributor of passive 3D glasses. With the technology, three-dimensional images can be reproduced through curved lenses in high-definition. The wearer can move and turn their head freely while wearing the glasses, without causing any distortion. The EX3D glasses are attractively designed, offer a high degree of comfort and 100% UV protection. Hard and anti-glare coating reduces scratches and reflections to improve screen view and life of the lens. Each model in the EX3D collection is certified according to both RealD and MasterImage. These two leading 3D projection techniques together cover about 80 percent of the 3D cinema market. EX3D is the only brand to meet both certifications.

 

About Marchon 3D
Marchon3D (www.marchon3d.com) is a subsidiary of Marchon Eyewear founded in July 2010, and markets 3D glasses with M3D technology. With this patented process, 3D glasses are bent and mounted in premium frames that offer excellent fit and comfort for a unique 3D experience. M3D glasses provide images in high-resolution together with full protection against UVA, UVB and UVC rays.
For more information: www.marchon3d.com, www.EX3D.com

 

About Marchon Eyewear, Inc.
Marchon Eyewear was founded in 1983 and is one of the world’s largest manufacturers and distributors of quality eyewear and sunglasses. The company markets its products under various labels such as EX3D, Calvin Klein, ck, Coach, DIANE von Furstenberg, Disney, Emilio Pucci, FENDI, Flexon, Jil Sander, KARL LAGERFELD, LACOSTE, Michael Kors, Nautica, NIKE, Salvatore Ferragamo, Sean John, Valentino and X Games. Marchon Eyewear has approximately 2,500 employees worldwide. In addition to its headquarters in New York, the company has branches in Amsterdam, Hong Kong, Tokyo and Venice as well as sales offices in more than 100 countries.
For more information: www.marchon.com
Source: Display-Central.com

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