This article was originally published at ww.display-central.com.
Panasonic Corporation is promoting its VIERA 4K TV, an ultra-high definition set with a massive 65-inch screen, as the perfect screen to enjoy watching online videos such as YouTube videos. To appeal to those who watch, the company decided to engage with creative people who produce such YouTube videos at the first place.
Through crowdsourcing platform eYeka, Panasonic connected with creative–people from all over the world and invited them to create amazing, surprising videos showing how a story or creative–moment would be transformed now that they have a bigger and more beautiful–canvas for their creativity. The competition had worldwide–appeal with 34 videos received in the space of 5 weeks, from 13 countries as diverse as France, Japan, the USA, Russia, India, China and the UK.
The 3 winning-videos, selected by WIRED magazine and Panasonic are:
1.”Dance FX” by niwina (France)
2.”Tiger in the living room” by JulianCa (Colombia)
3.”BMX” by aceblvd (France)