Rukkus, an event ticket sales app, today launched a Seat360 feature adds a panoramic 360-degree view option, so you can select an available ticket and see what the views from your exact seat are.
Currently, the company has partnerships with stadiums hosting NBA, NHL, NFL, and MLB games as well as concert setups at these locations. The idea is to let you check out your views before making the purchase so you have reasonable expectations of what you’re buying.
The app also works with VR headsets like the Google Cardboard if you want it to feel more immersive. But looking at it from an augmented point of view seems more helpful than the generic photo of a seat angle already.
The new “Seat360” feature is billed as the first-ever virtual reality seat sampler for all NBA, NHL and most MLB venues across the U.S. and Canada. Rukkus’s new, exclusive feature offers users a 360-degree panoramic seat view right from their iPhone.
Upon downloading the version 7.0 update, users can search for an event, then tap on a section where tickets are available. The app automatically presents a 360-degree photo in portrait mode, allowing users to move their iPhone freely to see the view from that section.
An optional link is also included to support VR headsets like Google Cardboard. Upon enabling it, the seats are shown in 3D, allowing users to place their iPhone in a headset and see their seats in an even more immersive fashion.