This is an excellent article that I came across that discusses what Chrome cast signals to content creators for the future. With the chromecast or fire stick debate raging on, this article is a must read. Must read all content creators out there.
We all know by now that Google is up to something, perhaps big, with the launch of its Chromecast dongle-style screen-sharing device. Not only are there a lot of hushed discussions by industry professionals and openly by consumers about what this means for the future of TV, but there is also a lot of confusion around the device capabilities, Google’s strategy and whether this is a truly disruptive device or just a great form factor—essentially a replacement for an HDMI cable from your computer to the TV.
To find out more about the Chromcast strategy, we spoke with two digital entertainment industry experts, Analyst Steve Hawley and Consultant Mark Donnigan, who works with Dune HD on their set-top box business.
VIDEONET: What is this Chromecast device and how does it differ from set-top boxes, streaming video players, smartphones, tablets and the rest? [Continue reading…]
Source: v-net.tv