We have just yet entered the last quarter if the year but 4KTV shipments worldwide is truly flying high!
According to a study from WitsView, a subsidiary of Taiwanese market intelligence firm TrendForce, total shipments of UHD 4K TVs worldwide have already passed the 14 million mark that was predicted for the end of the year quite recently. This represents some 7% of the total world market for TVs of any kind and is a major sign of the technology’s increasing popularity among people.
4K content? Not a problem. Many movie studios worldwide, like Digital Samurai Productions (Hey, that’s us!) have actually been filming in 4K since as early as 2004 and only now are they able to display these videos in their full film resolution.
Add to that, all major brands of 4K TVs offer an “upscaling” feature that allows them to take the conventional HD and even 720p content that is widely available to audiences everywhere and improve its picture clarity notably.
TV giants such as Sony, LG and Samsung 4K systems are catching up in terms of specs, features and quality despite their low prices.
That competition inside the Chinese market is spurring some truly serious price drops. Currently, the average price difference between a conventional HD TV and a 4K UHD set on the Chinese market is going to as low as 32%. This is a considerably smaller gap between HD and UHD pricing than that seen on the wider world market among the really big major electronics brands.
If trends continue as they have been doing for the last 2 years, 4 will become the de facto gold standard TV resolution within 5 to 6 years.