LG Electronics has released pricing and availability for the first Ultra HD OLED TVs to hit the U.S. market. LG’s lineup features the 77-inch class 77EG9700 and 65-inch class 65EC9700 (76.7 and 64.5 inches measured diagonally).
LG’s Ultra HD 4K OLED TVs combine the intense detail of 4K Ultra HD and the superior contrast and color accuracy that OLED technology provides. The new 77EG9700 and 65EC9700 4K OLED TVs – perfectly suited for the custom-installation market where consumers demand best-in-class products – are on display at the 2014 CEDIA Expo (Booth #140) this week.
“LG 4K OLED TV is a technological achievement that will set a new standard for the way consumers think of picture quality,” said Tim Alessi, Director of New Product Development for LG Electronics USA. “OLED on its own has already been hailed as the best screen technology on the market. Combining the stunning capabilities of this technology with the higher resolution of Ultra HD is a true game-changer – it will reshape the industry and leave consumers simply amazed.”
With LG’s WRGB OLED technology each pixel is made up of four sub-pixels, which equals roughly 33 million sub-pixels working to produce the most lifelike color and level of detail. Since no backlight is required, OLED can also reach black levels that are immeasurable, providing an infinite contrast ratio, one of the key elements of display performance. Also unique to OLED is the revolutionary new design approach that drastically reduces the thickness to an amazingly thin, 4.5 millimeters at their thinnest point, which is the depth of just a few credit cards. These models also feature a subtle curved screen and due to the televisions’ frameless, bezel-less “Cinema Screen” design, the picture on the screen virtually stretches from edge-to-edge.
LG’s TVs can display native 4K content in [Keep reading…]